Home Services
Superior Coatings
Results
- +220% quote requests
- Google reviews prominently featured
- Sub-2s load time on mobile
Superior Coatings provides residential and commercial painting, epoxy flooring, and surface coating services. Their old site looked dated and didn’t reflect the quality of their work.
The Challenge
The business had strong word-of-mouth and excellent Google reviews, but their website wasn’t converting visitors. The before/after transformation of their work was their biggest selling point — hidden on a site that showed neither.
What We Built
A visually driven website built around before/after project photography, with prominent Google reviews integration and a streamlined online quoting form. The design immediately communicates quality and professionalism.
Mobile performance was prioritized from day one — most of their traffic comes from homeowners searching on phones.
Results
Quote requests increased 220% within 60 days of launch. The before/after gallery format converted at 3× the rate of the old contact page. Load time on mobile dropped below 2 seconds, reducing bounce significantly.
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